As winemakers know, your bottle label is equally critical to the wine within. For such a small printable area, labels can speak volumes about your beverages and brand when utilised to the full.
Crafting a label that sells requires more than a whimsical approach but a highly detailed strategy – indeed, if your objective is to position your drink as a high-end product - and the significance of wine labels in the sales process cannot be overstated, catapulting you into the world of premium wines based purely on their quality and aesthetics.
At the intersection of luxury and practicality stands Rentons Premium, an innovative offering that provides custom wine label designs with an opulent touch at an affordable price point.
Our team receives many questions about Rentons Premium wine labels, particularly how we create such impressive effects without using traditional foil. Here, our Research and Development team reveals tips and tricks about the best techniques to achieve premium effects and see your bottles shining brighter than the rest.
Traditionally, foils have provided an opportunity for high-quality, durable wine labels that look stunning but are expensive to produce. To overcome this challenge, Rentons has developed a process to achieve incredible-looking labels at a fraction of the cost of traditional foils.
Much of it comes down to our unique and proprietary label printing technology, which facilitates multiple foil colours and gradient effects on a single label. Less materials and set-up costs mean we can achieve the magnificence of foils without the hefty price tag. Vivacious and versatile, these high-quality labels sit incredibly well on a wine bottle, although they are equally happy on high-end spirits bottles or cosmetic products.
Let’s look at a few examples where luxury meets cost-efficiency to produce some of the best premium wine labels around. While our exact methods remain a secret, we believe the dazzling, durable and affordable outcomes speak for themselves!
The Sweet Summer label epitomises a wine label design both vibrant and sophisticated. Here, Rentons Premium uses a melange of foil colours meticulously placed on the bikini and umbrella to accentuate the playful and exquisite essence of the product. The multiple colours and varying hues on the foil are achieved without hefty setup costs, ensuring wine bottle branding that’s as economical as it is enchanting.
Every glance at the Wildling Pinot premium wine label is a venture into nature's wild, rustic elegance. Interspersed with various colours throughout the foiled elements would be time-consuming and costly using traditional foiling. With rapid production, Rentons Premium labels are aesthetically beautiful and bottle-ready quickly, resulting in a refined visual appearance and a faster time-to-market.
The Marta Wine label is an ode to elegance and complexity in label customisation. With three distinctive foil colours seamlessly blending into one design, it demonstrates the capability of Rentons Premium in crafting durable wine labels without compromising on luxury. Even within the large foiled areas, which include intricately designed holes, the unique Rentons Premium digital printing process achieves a high-quality label made swiftly and without the traditional setup costs.
While not a wine product, Maybe Sammy is an equally intriguing drinks label design that showcases simplicity and complexity. Behind the gold foiling on the neck and main label sits a background pattern unique to every bottle – a process called hyper-personalisation – ensuring each one tells a different tale from the next. This example of label customisation provides a unique visual experience for the consumer and fosters a deeper, more personal connection between buyer and brand. Once the stuff of big brands, this solution is now available to businesses of all sizes thanks to Renton Premium.
Each of these examples illustrates the mastery of Rentons Premium in providing stunning and durable wine labels, while ensuring that the wine bottle branding experience is enriched with personalised, premium aesthetics without straining your budget. With a focus on durability and high-end visuals, Rentons Premium promises labels that endure as long as the memorable experiences crafted by the exquisite wines within.
In a world where wine bottle branding becomes increasingly pivotal, Rentons Premium can elevate your winery branding solutions using high-quality label printing technology.
Here, label customisation transcends into an art form, with each custom wine label a masterpiece reflecting your brand’s ethos. Our Premium Wine Labels promise much more than professional label printing but a durable, vibrant, and uniquely tailored wine label design that stands out on the shelves.
Let’s create a label together that’s uniquely yours, ensuring each bottle tells a story as rich and intricate as the wine within.
Explore our extensive product range or connect with us to elevate your product labels to a realm of unmatched premium quality.
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Rentons Labels is a Sydney based Label printing company who offer custom label printing solutions. They specialise in packaging labels, wine labels, and beverage labels and produce all their labels in Australia.
Suite 1, Unit 3,
2 Burrows Road South
St Peters NSW 2044
Australia
Phone:(02) 9160 4511
Email: info@rentonslabels.com.au
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ABN: 36 637 427 019 / +61 2 9160 4511 / PRIVACY POLICY